We are veteran communications experts with deep industry expertise. We know how to tell stories that get covered across channels and create measurable impact.
- Competitive analysis
- Story ideation
- Media relations
- Strategic placement
We have been awarded for our social media marketing programs, provide solid strategic counsel and are skilled in the most effective tools for audience engagement and growth.
- Social media auditing
- Campaign ideation and implementation
- Audience engagement strategy
- Editorial calendar development and posting
- Reporting and analytics
CONTENT AND MARKETING
As content strategists and writers, we have a stand-out ability to hone messaging, define differentiation and translate big-picture vision into content assets that deliver tangible value.
- Messaging frameworks and buyer personas
- Sales enablement materials and presentations
- Blog series and contributed articles
- Case studies, whitepapers and webinars
DAVID S. LIBBY is an award-winning communications executive with deep expertise in data security, cloud computing, big data, consumer technologies, financial services, renewables, ecology, and government agencies. David has deep expertise in developing and executing high-impact go-to-market integrated public relations and social media programs to drive and scale highly successful launches for new products, platforms, applications, and services. He also has a proven track record on breaking out clients, leading to successful fundraising, IPOs, acquisitions, and market leadership positioning. At 2pinz, David creates communications programs to establish differentiation and positioning to drive brand awareness and marketing leads for clients in the cybersecurity, cloud computing, big data, data management, data protection, financial services, and consumer technology sectors. He also brings deep expertise and demonstrated success around increasing awareness and affecting behavior change for green sector. A personable, enthusiastic, and tenacious client advocate, David leaves no stone unturned and has a stand-out ability to create focus and move things forward to help his clients achieve their goals. Follow David on LinkedIn.
ELIZABETH CRANDALL LIBBY is a high-energy, results-driven B2B technology content marketing leader with proven success in building integrated content programs for a range of enterprise and mid-sized organizations. A skilled editorial strategist, interviewer, researcher, and writer, Elizabeth has built an extensive portfolio of thought leadership executive blog series and contributed articles to help her clients break out and establish market leadership positioning. Elizabeth also specializes in developing content programs for product marketing, channel marketing, and launch, including managing content production and design teams to deliver best-in-class collateral suites on time and within budget. She brings a unique combination of big-picture vision and painstaking attention to detail to help her clients showcase their brands, products, services, and programs in the best possible light. Follow Elizabeth on LinkedIn.